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"B" workshop: Best practices from the business sector - How can environmentally-friendly enterprise be successful?

The most basic requirements of a successful nature friendly enterprise (so-called pro-biodiversity business) are enthusiasm, knowledge of different natural processes, relearning old farming methods and their implementation. It is important that the enterprise functions in a natural environment. Farmers should pay attention to producing a diverse range of products that are of good quality.

The increasing community demand for organic products could also be a stimulating factor. This demand could further grow with various attitude-shaping workshops and trainings, and with the expected increase in grant opportunities and the support of non-rental factors. These agends could also support the operation of Small- and Medium-sized Enterprises (SMEs).

An SME, which operates on biodiversity-friendly activity, however, has to face a variety of difficulties. Different interests of other stakeholders (such as chemist industry) have a great pressure. Moreover, the media, unfortunately, doesn't popularize nature-friendly products and the general public considers sustainable farming too troublesome and unattractive. Furthermore, the lack of professionalism draws increasing problems.

Unfortunately, the inappropriate legal support further hardens the spread of biodiversity-friendly enterprises. Our lavishing customs, the lack of conscious production and consumption or local markets shortage also affect as retardant factors. In most cases, nature friendly farmers struggle with financial problems due to the long commercial chain, where the profit doesn't go to the maintainer's of the husbandry.


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