Padurea Craiului-ecotourism destination

Tourism Project

Title in original language: Padurea Craiului - destinatie de ecoturism

Country/ies: Romania
Status: Closed after Sept 2014
Category: Projects and initiatives for sustainable tourism development
Link to the Tourism Strategy: Objective 1 - Establish supportive conditions for sustainable tourism products and services, including development of a marketing scheme for the promotion of the Carpathians as a unique sustainable tourism destination objectives of the strategy
Duration of the project: May 2014 to April 2016
Objectives and results of the project:

The aim of the project was to create and improve the management instruments in order that Pădurea Craiului would become a certified ecotourism destination. To reach the aim, a series of activities were implemented as it follows:

1. the planning component: two documents were developed - the concept of the development of ecotourism in Pădurea Craiului and the interpretation plan for the natural and cultural heritage of the area.

2. tourism component: 2 bike rental centres were created, 9 mountain biking routes were identified, one local event had taken place - a responsible event, one underground museum inside a show cave was developed.

3. Quality component: certification of 4 tourism operators in the Eco-Romania certification system.

4. Promotion component: development of one ecotourism destination logo, development of a webpage for advertising the area - www.padureacraiului.ro, participation at 2 tourism fairs, conception and printing of 7 roll-up banners, 3000 brochures, 1000 biographies of Meziad cave, 500 event calendars and 2000 ecotourism maps.

5. improvement of the financial and management capacity component: development and start-up of a voluntary financing mechanism for the conservation of nature and ecotourism, development of a formal partnership to improve the participatory management of the ecotourism destination.

The implementation of the present project has created the first steps for Pădurea Craiului to become an ecotourism destination and to be certified by the Tourism Ministry. Hence, the visibility of the area has improved on a regional and national scale.

Implementing organization / institution:

Center for Protected Areas and Sustainable Development Bihor, Oradea, P-ta 1 Decembrie nr.4-6, etaj I, cam.8, 410068, Romania

Project partners:

Rosia Commune (Romania), Ethical Travel Portal (Norway)

Total amount of the project: 629 878 lei (139.973 Euro)
Financing institution(s): Others
Name of program(s): NGO Fund, financed by EEA Grants 2009-2014